http://www.popkern.tv POPKERN Tue, 07 Feb 2012 15:39:53 +0000 http://www.popkern.tv en http://www.popkern.tv/RAY-BAN-NEVER-HIDE http://www.popkern.tv/following/popkern.tv/RAY-BAN-NEVER-HIDE Tue, 07 Feb 2012 15:39:53 +0000 POPKERN 2649734 http://www.popkern.tv/ABSOLUT-VODKA-OUTRAGEOUS http://www.popkern.tv/following/popkern.tv/ABSOLUT-VODKA-OUTRAGEOUS Tue, 31 Jan 2012 04:47:38 +0000 POPKERN 2649661 ABSOLUT :60 <img src="http://payload17.cargocollective.com/1/0/26008/2649661/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/dashedline_o_o.png" align="left" /> BOARDS <img src="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_1980s_01.jpg" border="0" width="670" height="446" width_o="1080" height_o="720" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_1980s_01_o.jpg" align="left" caption="style frame 1982"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/1982.jpg" border="0" width="670" height="255" width_o="1862" height_o="710" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/1982_o.jpg" align="left" caption="boards 1982"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_1990s_01.jpg" border="0" width="670" height="446" width_o="1080" height_o="720" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_1990s_01_o.jpg" align="left" caption="style frame 1992"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/1992.jpg" border="0" width="670" height="255" width_o="1862" height_o="710" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/1992_o.jpg" align="left" caption="boards 1992"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_2000s_01.jpg" border="0" width="670" height="446" width_o="1080" height_o="720" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_2000s_01_o.jpg" align="left" caption="style frame 2002"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/2002.jpg" border="0" width="670" height="255" width_o="1862" height_o="710" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/2002_o.jpg" align="left" caption="boards 2002"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_Today_04.jpg" border="0" width="670" height="446" width_o="1080" height_o="720" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_Today_04_o.jpg" align="left" caption="style frame 2012"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/2012.jpg" border="0" width="670" height="255" width_o="1862" height_o="710" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/2012_o.jpg" align="left" caption="boards 2012"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_Future_01.jpg" border="0" width="670" height="446" width_o="1080" height_o="720" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/ABSOLUT_comps_Future_01_o.jpg" align="left" caption="style frame Tomorrow"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/2042.jpg" border="0" width="670" height="255" width_o="1862" height_o="710" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/2042_o.jpg" align="left" caption="boards Tomorrow"/> <img src="http://payload17.cargocollective.com/1/0/26008/2649661/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/dashedline_o_o.png" align="left" /> ABSOLUT VODKA: THROUGH THE AGES Absolut Vodka partnered with the Logo Network to celebrate 30 years of going out and coming out in their new campaign. Each 15 second spot showcased a RuPaul's Drag Race queen and decade from the 80's through the future. Each spot also shows a step of the "getting ready process" from painting your nails, picking your outfit, doing your makeup and mapping where you're going. The minute long commercial shows the girls communicating through the decades as they get ready with their respective drinks. The backgrounds reflect the decade as well as the flavor of the cocktail. We wanted the campaign to be fun, flirty and most of all, outrageous! ROLE Design & Animation CREDITS Client: Logo & Absolut Vodka Creative Director: Rodger Belknap Design Director: Elizabeth Shim Director: Courtney Powell Sound: Explosion Robinson <img src="http://payload17.cargocollective.com/1/0/26008/2649661/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload17.cargocollective.com/1/0/26008/2649661/dashedline_o_o.png" align="left" /> http://www.popkern.tv/RAY-BAN-NEVER-HIDE-NOISE http://www.popkern.tv/following/popkern.tv/RAY-BAN-NEVER-HIDE-NOISE Sat, 21 Jan 2012 16:37:33 +0000 POPKERN 2649708 MOVIE TO COME SOON! <img src="http://payload17.cargocollective.com/1/0/26008/2649708/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload17.cargocollective.com/1/0/26008/2649708/dashedline_o_o.png" align="left" /> BOARDS <img src="http://payload17.cargocollective.com/1/0/26008/2649708/RayBan_NeverHideNoise_01.jpg" border="0" width="670" height="376" width_o="1920" height_o="1080" src_o="http://payload17.cargocollective.com/1/0/26008/2649708/RayBan_NeverHideNoise_01_o.jpg" align="left" /> <img src="http://payload17.cargocollective.com/1/0/26008/2649708/RayBan_NeverHideNoise_02.jpg" border="0" width="670" height="376" width_o="1920" height_o="1080" src_o="http://payload17.cargocollective.com/1/0/26008/2649708/RayBan_NeverHideNoise_02_o.jpg" align="left" /> <img src="http://payload17.cargocollective.com/1/0/26008/2649708/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload17.cargocollective.com/1/0/26008/2649708/dashedline_o_o.png" align="left" /> RAY-BAN NEVER HIDE NOISE Ray-Ban wanted a fun way to brand their new online music series, "Never Hide Noise". I wanted to keep the design simple, but fun with a nod to cassette tapes and the Ray-Ban logo. ROLE Design & Animation CREDITS Client: Ray-Ban Sound Design: PT Walkley <img src="http://payload17.cargocollective.com/1/0/26008/2649708/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload17.cargocollective.com/1/0/26008/2649708/dashedline_o_o.png" align="left" /> <img src="http://payload17.cargocollective.com/1/0/26008/2649708/RayBan_NeverHideNoise_01.jpg" border="0" width="670" height="376" width_o="1920" height_o="1080" src_o="http://payload17.cargocollective.com/1/0/26008/2649708/RayBan_NeverHideNoise_01_o.jpg" align="left" /> <img src="http://payload17.cargocollective.com/1/0/26008/2649708/RayBan_NeverHideNoise_02.jpg" border="0" width="670" height="376" width_o="1920" height_o="1080" src_o="http://payload17.cargocollective.com/1/0/26008/2649708/RayBan_NeverHideNoise_02_o.jpg" align="left" /> http://www.popkern.tv/COURT-GRIP http://www.popkern.tv/following/popkern.tv/COURT-GRIP Sat, 21 Jan 2012 16:01:05 +0000 POPKERN 2196604 BOARDS <img src="http://payload.cargocollective.com/1/0/26008/2196604/Court Grip_Design_01.jpg" border="0" width="670" height="376" width_o="1920" height_o="1080" src_o="http://payload.cargocollective.com/1/0/26008/2196604/Court Grip_Design_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2196604/Court Grip_Design_02.jpg" border="0" width="670" height="376" width_o="1920" height_o="1080" src_o="http://payload.cargocollective.com/1/0/26008/2196604/Court Grip_Design_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2196604/Court Grip_Design_06.jpg" border="0" width="670" height="376" width_o="1920" height_o="1080" src_o="http://payload.cargocollective.com/1/0/26008/2196604/Court Grip_Design_06_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2196604/Court Grip_Design_09.jpg" border="0" width="670" height="376" width_o="1920" height_o="1080" src_o="http://payload.cargocollective.com/1/0/26008/2196604/Court Grip_Design_09_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2196604/CourtGrip_HeSqueaks_02.jpg" border="0" width="670" height="650" width_o="816" height_o="792" src_o="http://payload.cargocollective.com/1/0/26008/2196604/CourtGrip_HeSqueaks_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2196604/CourtGrip_Squeaks_01.jpg" border="0" width="670" height="650" width_o="816" height_o="792" src_o="http://payload.cargocollective.com/1/0/26008/2196604/CourtGrip_Squeaks_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2196604/CourtGrip_Versus_01.jpg" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/0/26008/2196604/CourtGrip_Versus_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2196604/CourtGrip_Versus_02.jpg" border="0" width="670" height="433" width_o="1224" height_o="792" src_o="http://payload.cargocollective.com/1/0/26008/2196604/CourtGrip_Versus_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2196604/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/2196604/dashedline_o_o.png" align="left" /> COURT GRIP This is a print and online campaign promoting the new product, Court Grip. It's currently being sponsored by the Heat's Dwyane Wade, so we wanted to put a basketball spin on it. At first we went with a techy vibe, but since Footlocker was already promoting it that way in stores, we wanted to take a humorous approach to show how effective the product was, hence the "versus" campaign. ROLE Design CREDITS Client: Realm for Court Grip Creative Director: Michael Gambino Producer: Tom Collela <img src="http://payload.cargocollective.com/1/0/26008/2196604/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/2196604/dashedline_o_o.png" align="left" /> http://www.popkern.tv/FUSE-CONCERT-CALENDAR http://www.popkern.tv/following/popkern.tv/FUSE-CONCERT-CALENDAR Sat, 21 Jan 2012 15:59:21 +0000 POPKERN 2058759 BOARDS <img src="http://payload.cargocollective.com/1/0/26008/2058759/fuse_concertcalendar_02rev.jpg" border="0" width="670" height="378" width_o="1927" height_o="1090" src_o="http://payload.cargocollective.com/1/0/26008/2058759/fuse_concertcalendar_02rev_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2058759/fuse_concertcalendar_01rev.jpg" border="0" width="670" height="378" width_o="1927" height_o="1090" src_o="http://payload.cargocollective.com/1/0/26008/2058759/fuse_concertcalendar_01rev_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2058759/FuseConcertCalendar_04.jpg" border="0" width="670" height="322" width_o="1920" height_o="925" src_o="http://payload.cargocollective.com/1/0/26008/2058759/FuseConcertCalendar_04_o.jpg" align="left" /> {image6}<img src="http://payload.cargocollective.com/1/0/26008/2058759/FuseConcertCalendar_06.jpg" border="0" width="670" height="377" width_o="1921" height_o="1083" src_o="http://payload.cargocollective.com/1/0/26008/2058759/FuseConcertCalendar_06_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2058759/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/2058759/dashedline_o_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2058759/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/2058759/dashedline_o_o.png" align="left" /> FUSE CONCERT CALENDAR This promo for Fuse's Concert Calendar series needed to be broad enough to showcase artists from Lady Gaga to the Foo Fighters and maintain a fresh, youthful vibe. I wanted to communicate that it was a show about concerts without blatantly showing musical instruments. In the same vein, I wanted to imply that there was a calendar of some sort without showing a traditional calendar or counting device. The final boards have elements of photography, 3D and illustration to create a digital video collage feel. ROLE Design & Animation CREDITS Client: Mantra Design for Fuse Creative Director: Fred Salkind Producer: Kevin Anderson <img src="http://payload.cargocollective.com/1/0/26008/2058759/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/2058759/dashedline_o_o.png" align="left" /> http://www.popkern.tv/QUIRKY http://www.popkern.tv/following/popkern.tv/QUIRKY Mon, 24 Oct 2011 20:12:09 +0000 POPKERN 2195856 BOARDS <img src="http://payload.cargocollective.com/1/0/26008/2195856/quirky_board2.jpg" border="0" width="670" height="435" width_o="1440" height_o="936" src_o="http://payload.cargocollective.com/1/0/26008/2195856/quirky_board2_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2195856/quirky_1a.jpg" border="0" width="670" height="435" width_o="1440" height_o="936" src_o="http://payload.cargocollective.com/1/0/26008/2195856/quirky_1a_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2195856/quirky_1b.jpg" border="0" width="670" height="435" width_o="1440" height_o="936" src_o="http://payload.cargocollective.com/1/0/26008/2195856/quirky_1b_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2195856/quirky_1c.jpg" border="0" width="670" height="435" width_o="1440" height_o="936" src_o="http://payload.cargocollective.com/1/0/26008/2195856/quirky_1c_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/2195856/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/2195856/dashedline_o_o.png" align="left" /> QUIRKY This is a graphics package for The Sundance Channel show "Quirky". The show's concept is essentially a contest that Quirky website users enter in order to make a product that they think is needed. I wanted to show the elements of the contest as well as the process of making the actual product, since the meat of each episode is the creation phase. I took a graphic approach and a footage approach with graphic overlays. Both utilized the idea of icons, though in the footage approach, the icons were more of an accent. Ultimately, the producers of the show went with the footage style since it highlighted more of the studio, methods of production and people. ROLE Design CREDITS Client: Mantra Design for the Sundance Channel Creative Director: Fred Salkind Producer: Anna Toonk<img src="http://payload.cargocollective.com/1/0/26008/2195856/dashedline_o.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/2195856/dashedline_o_o.png" align="left" /> http://www.popkern.tv/CURRENT-TV-50-DOCS-TO-SEE http://www.popkern.tv/following/popkern.tv/CURRENT-TV-50-DOCS-TO-SEE Fri, 22 Jul 2011 01:47:13 +0000 POPKERN 1762912 http://www.popkern.tv/CMA-FEST-2011-TAYLOR-SWIFT http://www.popkern.tv/following/popkern.tv/CMA-FEST-2011-TAYLOR-SWIFT Fri, 22 Jul 2011 01:39:29 +0000 POPKERN 1762849 <img src="http://payload.cargocollective.com/1/0/26008/1762849/Screen shot 2011-08-16 at 12.48.48 PM.png" border="0" width="628" height="315" width_o="628" height_o="315" src_o="http://payload.cargocollective.com/1/0/26008/1762849/Screen shot 2011-08-16 at 12.48.48 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/1762849/Screen shot 2011-08-16 at 12.50.09 PM.png" border="0" width="629" height="322" width_o="629" height_o="322" src_o="http://payload.cargocollective.com/1/0/26008/1762849/Screen shot 2011-08-16 at 12.50.09 PM_o.png" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/1762849/Screen shot 2011-08-16 at 12.51.06 PM.png" border="0" width="432" height="259" width_o="432" height_o="259" src_o="http://payload.cargocollective.com/1/0/26008/1762849/Screen shot 2011-08-16 at 12.51.06 PM_o.png" align="left" /> http://www.popkern.tv/THE-VICTORIA-S-SECRET-SHOW http://www.popkern.tv/following/popkern.tv/THE-VICTORIA-S-SECRET-SHOW Fri, 25 Mar 2011 13:55:53 +0000 POPKERN 794968 <img src="http://payload.cargocollective.com/1/0/26008/794968/dashedline.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/794968/dashedline_o.png" align="left" /> BOARDS <img src="http://payload.cargocollective.com/1/0/26008/794968/VS_logos.jpg" border="0" width="670" height="433" width_o="700" height_o="453" src_o="http://payload.cargocollective.com/1/0/26008/794968/VS_logos_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/794968/VS_IDs.jpg" border="0" width="670" height="433" width_o="700" height_o="453" src_o="http://payload.cargocollective.com/1/0/26008/794968/VS_IDs_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/794968/VS_01.jpg" border="0" width="670" height="433" width_o="700" height_o="453" src_o="http://payload.cargocollective.com/1/0/26008/794968/VS_01_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/794968/VS_02.jpg" border="0" width="670" height="433" width_o="700" height_o="453" src_o="http://payload.cargocollective.com/1/0/26008/794968/VS_02_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/794968/VS_03.jpg" border="0" width="670" height="433" width_o="700" height_o="453" src_o="http://payload.cargocollective.com/1/0/26008/794968/VS_03_o.jpg" align="left" /> <img src="http://payload.cargocollective.com/1/0/26008/794968/dashedline.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/794968/dashedline_o.png" align="left" /> THE VICTORIA'S SECRET FASHION SHOW 2010 Packaging & promo web spots for the 2010 Victoria's Secret Fashion Show highlighting the various collections and girl's names. The theme of the show was cabaret, so I wanted to incorporate a fun and flashy feel to the logo and package design. The result is a glitzy modern take on a vintage theme. ROLE Design and Animation CREDITS Client: Mantra Design for CBS & Victoria's Secret Creative Director: Fred Salkind Producer: Anna Toonk 3D: Eddie Wiseman <img src="http://payload.cargocollective.com/1/0/26008/794968/dashedline.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/794968/dashedline_o.png" align="left" /> http://www.popkern.tv/MTV2-RESDESIGN-2008 http://www.popkern.tv/following/popkern.tv/MTV2-RESDESIGN-2008 Wed, 16 Mar 2011 16:18:13 +0000 POPKERN 301924 <img src="http://payload.cargocollective.com/1/0/26008/301924/dashedline.png" border="0" width="475" height="1" width_o="475" height_o="1" src_o="http://payload.cargocollective.com/1/0/26008/301924/dashedline_o.png" align="left" /> MTV2 REDESIGN 2008 Channel redesign for promos, packaging and messaging. Animating gifs reflect promo content and male youth culture. ROLE Design and Animation CREDITS Concept and Direction: Michael Greenblatt